Thoughts, how-tos and tips from our copywriting team

Happy reading.

Build a content marketing strategy in 9 steps - get the best ROI for your content

Blog Writing

Content Creation

Marketing

Strategy

Instead of throwing blogs at the digital wall, get the most from your content writing with some thinking and planning. Here are our tips on how to build a content marketing strategy that delivers ROI.

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10 tips for writing a readable blog post

Strategy

Content Creation

All

You only get one chance to hook your fingers into a reader’s eye sockets and hold on. And do you know what doesn’t do that? Complicated, boring, confusing writing. So how do you write something simple, interesting and straightforward? Glad you asked.

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Make your content stand out from the crowd

Strategy

All

It’s a hard thing to come by these days – original content that actually stands out. But it’s oh so important. The stats don’t lie –nearly a third of companies with a content strategy get 27.1% higher win rates than those without one.

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