Copywriting courses & coaching

Turn your team into pro copywriters. Whatever your team does, chances are they need to write — we can help.

Courses & coaching

We help your team get a feel for what good writing looks like – with practice, feedback and insider tips to give them the confidence to do it themselves. Delivered online or in person, our copywriting courses have been refined by our highly experienced tutor Helen Steemson over almost a decade, with thousands of participants and bucketloads of great feedback.
Note, courses suit fluent English speakers.

GROUP COPYWRITING Workshop – live

Get your team up to speed on your tone of voice, messaging strategy and the essentials of planning, drafting and editing. Our in-house or online courses equip your people to tackle any writing project with tried and tested techniques and one-on-one feedback to troubleshoot their unique writing challenges.

Bookings are extremely limited. Sessions delivered online or in-house  in half-day or two-hourly blocks.

7 HOURS

12

$3,100+GST

more info and bookings

COPYwriting COURSE – on demand

Learn copywriting at your own pace, with direct contact and feedback from our highly-regarded trainer, Helen Steemson. Watch pre-recorded lectures, notes and exercises, then submit your work for review.  

4 HOURS

1

$599+GST

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ONE-ON-ONE COPYWRITING coaching

Get tried-and-tested tips, insider info and valuable feedback on your individual writing challenges from our trainer and copywriter, Helen Steemson. The one-on-one format means you get personalised coaching and a super-concentrated learning experience – which is probably why spots are extremely limited.

4 hours

1

$1485 +GST

more info and bookings

Tone of voice training

Get your brand tone of voice embedded across your organisation, with group and one-on-ones. Get in touch to have your sessions tailored to you.

as needed

1-100

More info and bookings

About the tutor, Helen Steemson

With a bit of help, anyone can learn to express themselves clearly in writing. That’s what Helen Steemson believes, anyway. And after ten years running courses for some of New Zealand’s largest brands, including ASB, Sovereign Insurance, Griffin’s Food Company, Lotto NZ and Farmers NZ, she should know.

Helen designed and facilitates the most popular course offered by Marketing NZ, and she’s received excellent scores – and only excellent scores – in every category, from thousands of participants. She also spent some successful stints teaching copywriting at Auckland University of Technology.

As creative director of Words for Breakfast, her skills are constantly sharpened at the coalface of the industry.

Praise for our copywriting courses

“We all thoroughly enjoyed it! Helen is amazing and everyone has spoken so highly of the course.”

Jessica Wallace

MARKETING COMMUNICATIONS MANAGER, THE CO-OPERATIVE BANK, WELLINGTON

Just wanted to pass on the team’s thanks for your hard work and enthusiasm – the workshops were really well received by everyone that attended.

Sophie King

Digital Marketing Executive, Griffin’s Food Company

“Was great working with you at 3R — we have been feverishly rewriting reports using our new skills and having some fun in the process.”

Adele Rose

CHIEF EXECUTIVE 3R REIMAGINEERS

“My team came back raving about how good the training session was with you the other day and about how much they are looking forward to the next one.”

Emily Blumenthal

HEAD OF CUSTOMER MARKETING & INSIGHTS FOODSTUFFS

“Thanks so much for passing on your wisdom to our baby suits. I know they thoroughly enjoyed it — and have found it useful in their work already. 🙂 Looking forward to taking the course with you soon."

Virginia Bashford

SENIOR ACCOUNT MANAGER, JUSTONE

You were an absolute hit last week! The team was buzzing and I really wanted to share someof the highlights: "I love how well she simplified concepts to make them digestible and immediately stick in your brain." "I’ll never forget this!" "My favourite session." "Just such a wonderful speaker. Was a pleasure to listen to."

Sarah Lambert

Head of Marketing, NZ, Universal Pictures International