Thoughts, how-tos and tips from our copywriting team

Happy reading.

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Why writing blogs yourself might be more expensive than you think

DI-why-oh-why? Here we show you how in-house content writing could cost you more each year than simply outsourcing it – hey, you might even get better results.

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Content marketing: it’s cheap and really pulls its weight

Even with a lean marketing budget, content reigns supreme.

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Copywriting vs content writing – the big (and not-so-big) differences

If you’re looking to grow your business (and, let’s be honest, who isn’t?), perfecting your content is a crucial piece of the puzzle. And that’s going to take a whole lot of writing. But do you need copywriting or content writing? And is there even a difference? In short, yes. And no. Let me explain.

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Copywriting course – upskill your staff and grow your business

Copywriting is the art of selling through words. It’s persuading someone to take action – to inform, advise and ultimately to influence. So, there’s a bit more to it than first meets the eye. Here are the top five benefits we see people getting from copywriting course.

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How content marketing is changing the game

We look at the past, present and the future stats stacking up, to show how content marketing is changing the game – don’t get left behind.

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