Fisher & Paykel case web copy

Creating inspiration for the company's slick new brand and offering

Web copy as sophisticated as their appliances

Fisher & Paykel's new site has been years in the making. We were asked to roll its sophisticated tone of voice across the inspiration section of the site. It certainly makes us want a Fisher & Paykel kitchen.

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Ruth Hamlin


"They’ve helped us achieve cut-through in the clutter that is radio advertising, and we’ve gained more business as a result."

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